The most popular Korean car brands

Posted by Jopie, at 30 May 2026

The Korean auto industry over the last couple of decades has achieved results for which many other well-known brands have come decades long way. The latest models from Korean manufacturers have become proof that they can compete with Japanese cars and vehicles from other manufacturers.

Their engines have long been no less reliable than Japanese engines, and their service life is 500 and more thousand kilometers. Add to this the original exterior, high-quality interior, the possibility to buy a car with gas-cylinder equipment, which is installed at the factory, the widest range of security systems - and you have no doubts about the expediency of buying a Korean car. With all the advantages, the cost of products of the Korean car industry is in the average price range. 

Used Korean autos are popular in the global market. To buy one, we recommend using the services of the online auction https://plc.auction/auction/from-kr. Let's tell you about the world-famous brands that represent the Korean car industry today. 

The most popular brands of Korean-made cars

  • Hyundai
  • Kia
  • Genesis
  • SsangYong
  • Renault Samsung Motors
  • Daewoo (now Chevrolet)

Hyundai

HyundaiThe company was founded in 1947, and its name translates from Korean as "modernity". The company has come a long way from a small automobile workshop to one of South Korea's largest corporations, which operates in various fields of mechanical engineering. 

Hyundai produces not only cars, but also ships, machine tools, locomotives, and electronic equipment. As for cars, at the beginning of its activity in this sphere, the company was engaged in the assembly of Ford cars. And only in 1973 Hyundai began to develop its own cars. 

In 1976, joint efforts with Mitsubishi Motors created the first passenger car model - the Hyundai Pony. A little later it began to be exported to foreign markets under the name Hyundai Excel. Today, the full catalog of the brand's models consists of 36 cars. 

Kia

KiaThe company was founded in 1944. It was the first bicycle manufacturer in Korea. Later, the company mastered the production of motorcycles. In 1961, Kia launched a licensed production of Kia Honda C100 motorcycles. By the 70s, together with Mazda, the production of three-wheeled models was established, the popularity of which allowed the brand to make investments in the creation of its own car.

The first car of the Kia brand was the Brisa sedan, which was released in 1974. It became a real "people's car", with sales volumes exceeding 1 million copies.

The first compact model that was exported to Canada and the United States was the Kia Pride. Its production was started in 1986. The first car that was fully developed by Kia was the Sephia. Its production began in 1992. In total, there are 16 car models in the company's portfolio.

Genesis

GenesisThe company's history began in 2007, when Hyundai introduced the Genesis concept. The first generation of the rear-wheel drive sports sedan saw the light of day in 2008. It was positioned as a competitor to BMW, claiming that the sedan has the dynamics of the 5 series of the German brand, interior equipment at the level of the 7 series and a price that is comparable to the price of the 3 series.

The project was successful and in 2013 the second generation of the car was released, and two years later a separate brand with the name Genesis was formed. The reason for its appearance, according to the company's representatives, was the fact that the Genesis and Equus models took a worthy place in the premium segment, their sales volumes became very impressive and the demand for premium cars under a separate brand was formed. 

The company's products are represented by three sedans (G90, G80 and G70) and three crossovers (GV70, GV80 and GV60).

SsangYong

SsangYongThe history of SsangYong began in 1954, when Ha Dong Hwan Motor Company was established. Its name was changed several times, but in 1984 it was called SsangYong Group. From the Korean language the name translates as "two dragons". In the early years, the brand produced Jeep cars for the U.S. Army, and then mastered the production of civilian transport. Of the off-road vehicles, the Korando was the first to see the light, which was very similar to the Jeep Wrangler.

The company's financial heyday came in 1988. This allowed for several investments, including the purchase of the British manufacturer Panther. From 1991 to 1993, this division of the company produced two-seat Panther Kallista roadsters. 

In 1991, the company began working closely with Mercedes-Benz AG. The main goal of this company was to produce modern commercial vehicles and engines. 

There are 13 car models in the company's catalog. 

Renault Samsung Motors

Renault Samsung MotorsThe company was established in 1994 by Samsung and automaker Nissan. After its foundation, production facilities were built for two years and the company's first model was developed. For some time the company was a part of Kia Motors, and in 2000 the company got a new owner - Renault, after which several car models were produced.

The production volume at the company's Busan plant is 155.7 thousand cars per year, and the brand's market share in the country reaches 12%. The company's portfolio includes such models as Renault Samsung SM3, Renault Samsung SM5, Renault Samsung SM7, Renault Samsung QM5.

Daewoo 

DaewooDescribing Korean car brands, it is impossible not to tell about the legendary Daewoo. The corporation began producing cars in 1978, and its head office is located in Seoul. The translation of the name from Korean is "great universe". At the time of Daewoo's formation, one of the companies that received the right to produce cars was Shinjin - a joint venture between Daewoo and General Motors.

The first-born of the company was Le Mans, created on the basis of the first front-wheel drive generation of Opel Kadett E. Then the Tico microcar was produced, unified in bodywork with the 5-door Suzuki Alto. At the end of 1992, cooperation with General Motors ended, and the joint venture became part of the corporation. In 1995 Daewoo appeared on the German automobile markets with Nexia and Espero models.

About the Author:

Jopie Liputra is an avid traveler and passionate explorer who loves discovering new places and cultures. When not traveling, Jopie dives deep into travel blogs and official resources to uncover hidden gems and the best things to do in destinations around the world. His articles are a blend of personal experience and meticulous research, perfect for inspiring your next adventure. Connect with Jopie on LinkedIn.

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