Our primary reader is the DSR, both inside and outside, as well as management, executives, customer service and operations/purchasing. We enhance the skills of those who touch the veterinarian customer by providing high level content on the industry including insights on market and economic trends, new products and technology, as well as cutting edge sales and marketing advice from industry leaders.
A key component of our mission is to bring the distribution and manufacturing communities closer together. We play a role in making animal health a better and more productive business, to the benefit of all its constituents: distributors, manufacturers, veterinarians, vet techs, office personnel and the animals under their care. We currently have over 5,000 subscribers receiving both the Companion and Livestock editions of Vet-Advantage Magazine.
Winning loyalty across generations can be difficult.
There’s no way to get around it. Dogs that are social or visit pet businesses, such as doggie daycares, groomers, boarding facilities and dog parks, are at risk for infectious diseases.
Need the latest news in animal healthcare? Check out our top stories of the week!
With an alarming rate of suicide in the veterinary profession, a California veterinarian began a group, called Not One More Vet, as a source of support for fellow doctors.
Fifty percent of pet owners would go into debt, either with a credit card or personal loan, to pay a $1,000 emergency pet expense, a new survey from LendingTree shows.
Pet euthanasia rates in big cities have fallen more than 75% in the past decade, a New York Times study shows.
About one-third of cats and dogs brought into a household over the last year came from an animal shelter or rescue, a new Packaged Facts study shows.
The NAVC E-Commerce Summit is coming up September 17-18 in Kansas City, Missouri. The two-day conference will feature speakers from several of the industry’s top players, including Chewy, Covetrus and market research firm Packaged Facts.
New light is being shed on the reasons behind consumer discontent.
Check out all of the animal health news happening this week.
How are you supporting your clinics in the fight against osteoarthritis?
Have you signed up for the NAVC Media E-Commerce Summit? If not, don't wait!
The study quantifies the association between canine seroprevalence for the disease-causing bacterium, Borrelia burgdorferi, and human incidence of Lyme disease.
There are an estimated 80 million cats in the United States, and almost half suffer from chronic and debilitating pain.
Do you make your decisions by design, or by default?
As more companies promise to enhance engagement with the modern pet owner, choosing those that will provide the most seamless fit for a veterinary practice becomes harder.
It's National Dog Day! Tell us your favorite breed below! #NationalDogDay
Don't be THAT sales rep.
2 ways you can help practices increase feline veterinary visits.