• Statement-by-statement content analysis of editorial (authentic news) coverage • No sms's or letters analyzed (too subjective)
• Content analysis of all Namibian/International protagonists (Companies and Industries, Government, Spokespeople) that appear in Namibian media - to identify top protagonists and ratings of the coverage on a monthly basis.
Monitoring digital and social media outlets (more than 80 million outlets)
BENCHMARK, TARGET, PERFORMANCE REPORTS TO EXCO
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